Friday 4 September 2009

Is it really functionality over form?

An interesting statistic came out of the latest iome survey which made me think is it really about functionality or just habit i.e. using devices we are most comfortable with?

We posed the question "are you more into how your mobile phone looks over functionality?" 70.9% of respondants answered that it is all about what the device can do opposed to 29.1% who stated looks were more important.

This response is not surprising in itself you may think, however when we looked 32% of respondents currently own a Nokia, which are well known for their ease of use rather than rich functionality... This begs the question "are users getting confused between function and usability?

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